Political Party Perception and Reputation Survey

It is the party itself that has the most influence on the electorate. Unlike elements such as its leader, parliamentary candidates, employees and physical structure, each party has an image and perception integrated with it. In this respect, the elements related to the political party; its credibility, team, ideological approach, approach to religion, economy, international relations and ethical values consist of many factors that make up its image

All of these elements form the identity of political parties and are effective together in the tendency of voters towards a party and to identify with the party. Voters who identify with a party often vote based on the elements of leadership and ideology when voting.

. In this respect, all the criteria that make up the identity of the political party can be considered as an element that affects the preference of the voters together. Solution research professionals are ready to contribute to the acquisition of the data that political parties will need in the strategic decisions they will develop for perception and reputation management.