Our Research Approaches;

Identification of Research Objectives

We work closely with our customers to understand research objectives, audiences, or marketsWe can design research objectives and tools that allow customers to collect actionable data based on their stated goals

Ayrıntılı Araştırma Metodolojisi

Next, we develop sophisticated sample plans that provide detailed descriptions of the sample frame, multi-stage selection possibilities, weight schemes, and more. In addition to designing experimental approaches for impact and performance evaluations, we develop expert scientific methodologies forquantitative, qualitative and mixed method research. We are able to conduct surveys, in-depth interviews, focus group research in various modes, . including applications t ablet, phone, paper, pen and online platforms..

Determining the Accessibility of the Target Audience

Our team of in-house statisticians performs the necessary calculations to determine the accessibility of the target populationand ensure that the sample frame accurately reflects the data-driven or actual Turkey sample for optimal sampling

Pilot Applications

Where possible, we make assessments by conducting pilot studies to implement the survey tool and the specified methodology.Based on feedback and/or observations, we switch to field applications after reassessment with our customers to make the necessary adjustments

Field Applications

Our team is very knowledgeable about programming and testing scripts designed to be implemented, including phones, mobile devices/tablets and the web. We complete scenarios by developing detailed interviewer training guides that emphasize how to apply both the sampling methodology and the survey tool correctly. For quantitative research, the project team is subjected to detailed training without starting field studies. For qualitative projects, we create discussion and moderator guides to effectively achieve research objectives and make the necessary preparations.

Our team, especially to ensure that sampling techniques and interview procedures are properly fullyimplemented by the field team, we apply the inspection space unconditionally from the first day of the site to the end

Coding and Clean Data

Our team is versatile and can work with or create predefined data maps from scratch,so that the final data set reflects the desired format for merging and/or analysis.

Our Analysis/Reporting Approaches

Our team of in-house statisticians implements subsequent stratification and/or complex weighting schemes according to project needs so that the data reflects the specified population parameters.

Our team can, among others, use SPSS, Stata, etc. It can offer datasets in various formats with analysis programs..

Quality standards performed at all stages of the research are reported.

To get information about our services click